Empathy and
consistency build brands

Novem Living - Brand design & website

About us

A creative studio with a passion for

Strategy

More than a logo or a fancy baseline, your brand needs a clear definition of a target audience. Your customers need to be approached with empathy and an authentic message. Your brand image not only needs to be beautifully designed, it needs to be based on solid a business and marketing strategy, with a clear brand purpose and positioning. A great brand is a consistent one.

Identity

The face of the brand. Logotypes, typography, colors, details, guidelines... you name it. Great visual components speak to new customers, while still entertaining and re-assuring an existing client-base. Emotion can omnipresent or it can be subtle. All details matter.

Communication

The execution and implementation of the brand strategy through its identity. Both online and offline, a brand is in a constant dialogue with its customers. Telling its story in a compelling and consistent way, through all channels. Great communication manages expectations while making sure they remain huge.

and a strong focus on

Openness

An open mind to new ideas and new technology. An open working environment for our team, where a system of radical candor builds a team that builds the best product. A strong belief in an open source approach, as none of us is as smart as all of us. An open communication, where transparency - on all levels - builds trust and long term relationships.

Empathy

Empathy is the single most relevant driver in understanding our customers and, in turn, helping them relate to theirs. Empathy can be trained and nurtured, but it demands a predefined mindset that there is no 'one opinion'. We do not design and build for our clients... we do it for theirs.

Consistency

Consistency is lost when details are deemed irrelevant. They can create the differentiator between grabbing one's attention or being overlooked. In creating for or interacting with our clients - whether it is design, code or content - we maintain a mindset that all details matter. Detail demands discipline. What might look like minimal effort, might have maximal impact. A great brand isn't a beautiful brand, it's a consistent one.

Flexibility

Flexibility rules our world. With our design or development approach, the ideas we generate or the products we build... we acknowledge that a mindset may mature, ambitions may push forward and that your, your customers' and even our team's expectations may change. We believe in making sure that both your brand and our company are future-proof, without claiming they may never evolve.

and the acknowledgement that none of us is as smart as all of us!

A dedicated team of creative people. A group of like-minded professionals with a passion for brands.

Antoine Hendrickx - Developer Antoine Hendrickx - Developer

Antoine Hendrickx

Developer

Evelyne De Clercq - Office & Account Manager Evelyne De Clercq - Office & Account Manager

Evelyne De Clercq

Account Manager

Johan Van den Rym

Johan Van den Rym

Developer

Kenzie De Schepper - Developer Kenzie De Schepper - Developer

Kenzie De Schepper

Developer

Lance Peersman - Designer Lance Peersman - Designer

Lance Peersman

Designer

Mykyta Orlov - Developer Mykyta Orlov - Developer

Mykyta Orlov

Developer

Ruth Bonne - Designer Ruth Bonne - Designer

Ruth Bonne

Designer

Steve De Jonghe - Developer Steve De Jonghe - Developer

Steve De Jonghe

Developer

Steve Goris - Developer

Steve Goris

Developer

Tobias Peeters - Project Manager

Tobias Peeters

Project Manager

Wolf Wiltink

Wolf Wiltink

Designer

Tijs De Boeck  - Managing Partner and Chief Development Tijs De Boeck  - Managing Partner and Chief Development

Tijs De Boeck

Managing Partner
Technical director

Wim Van Reeth - Managing Partner & Chief Design Wim Van Reeth - Managing Partner & Chief Design

Wim Van Reeth

Managing Partner
Creative director

Find out what we can do for you

Find out what we can do for you

Give us a call at +32 3 337 26 27 or get in touch via hello@openup.media.